In a retail world with more digital touchpoints than you can count, how do you connect the dots?
Your customers are busier, more distracted and more overwhelmed then they’ve ever been before so understanding their shopping journey is crucial. Your shoppers will be more inclined to spend the time logging in if you can demonstrate that it translates to a more individualized experience from which you can both benefit.
Across verticals, the Account Page or User Profile offers undeniable value in personalizing the shoppers’ journey from start to finish. The trick is understanding how to inspire customers to log in, and how to do it effectively. Join RichRelevance to learn how you can incentivize your customers to login and enhance their experience.
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Most content optimization solutions require you to constantly run manual A/B tests, making it hard to scale a personalized experience for every customer in real time.
Join Casey Davidson (Director of E-Commerce and Digital Marketing, Clarisonic) and Reid Narkunas (Director of Product Management, RichRelevance) to learn how Clarisonic, a skincare product company by L’Oreal, was able to increase its clickthrough rate (amongst other KPIs) by 20% in less than two months through deploying automated content personalization with Engage™.
Other key topics of this webinar include:
- Why you shouldn’t waste time with manual A/B testing
- Top 7 use cases of automated content personalization
Personalization is no longer an option in delivering innovative consumer experiences regardless of the retailer or channel of business. It’s a mandate to create a connective customer journey. This is why 5 of the top 8 apparel and luxury retailers in the US rely on RichRelevance to deliver state-of-the-art personalization.
Join us for this unique presentation and learn first-hand from the personalization experts from RichRelevance that are working directly with these Apparel & Luxury retailers to create innovative customer experiences through personalization.
Key Take-Aways:
- 10 strategic personalization techniques used by leading Apparel & Luxury retailers today
- What kind of data can transform the customer experience
- How retailers are connecting the dots of the customer journey across channels
Personalization is no longer an option in delivering innovative consumer experiences regardless of the retailer or channel of business. It’s a mandate to create a connective customer journey. This is why 4 of the top 8 consumer electronics retailers in the US rely on RichRelevance to deliver state-of-the-art personalization.
Join us for this unique presentation and learn first-hand from the personalization experts from RichRelevance that are working directly with these CE retailers to create innovative customer experiences through personalization.
Key Take-Aways:
- 10 strategic personalization techniques used by leading CE retailers today
- What kind of data can transform the customer experience
- How retailers are connecting the dots of the customer journey across channels
Featuring Gartner and L’Oreal Paris