RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.

RichRelevance Is Largest Independent Personalization Provider for the Internet Retailer 500

RichRelevance emerges as the clear leader as measured by market share and retailer sales volume

San Francisco, CA – May 12, 2010 – RichRelevance®, the leading provider of dynamic e-commerce personalization for the world’s largest retailers, today announced that it is the largest independent personalization vendor to the Internet Retailer 500 as measured by market share and client sales volume. RichRelevance leads all of the independent vendors in the personalization category with twice the retailer sales volume as the nearest competitor and more sales volume than all other independent competitors combined. The company also tops the list of independent personalization providers with more customers
on the Internet Retailer 500 than any other, including Sears, Walmart and Wine.com, among others. The complete list is available online at http://www.internetretailer.com/top500.

“This ranking further validates RichRelevance’s leadership among retailers who want to bring relevance to their customers through personalization,” said RichRelevance CEO David Selinger. “We’re so proud that these merchants trust us to be a partner in their e-commerce success. Our delivery model combines superior technology and ironclad infrastructure with a dedicated client services team to drive real business results, and we’re thrilled that this ranking reflects the effectiveness of our unique approach.”

RichRelevance currently serves more than 350 million recommendations each day on over 45 of the largest e-commerce sites in the world. The company’s enRICHTM personalization engine enables twice as many consumer touchpoints as the industry average. RichRelevance prides itself on client success and its RichResults Personalization team, the only organization of its kind that combines e-commerce expertise across a broad range of disciplines with a unique partnership approach and 100% commitment to personalization success.

About Internet Retailer
Published by Chicago-based Vertical Web Media LLC, Internet Retailer is a monthly national business magazine that is at the core of the leading retail information web site, an e-commerce conference and four directories that serve the retailing community. Internet Retailer’s 42,500 subscribers and 250,000 monthly web readers represent senior executives primarily from retail chains, independent stores, catalogs, virtual merchants and brand name manufacturers. Internet Retailer’s circulation represents the largest multichannel readership base of any retailing magazine.

About RichRelevance
RichRelevance is the leading provider of dynamic e-commerce personalization for the world’s largest retailers, including Wal-Mart and Sears. Founded and led by the e-commerce expert who pioneered personalization R&D at Amazon.com, RichRelevance helps retailers increase revenues by powering relevant experiences throughout the customer lifecycle and across multiple sales channels. The company stands apart for its dedicated team of personalization experts, integrated product suite, and award-winning personalization engine, which enables twice as many consumer touchpoints as the industry average. RichRelevance is located in San Francisco, with offices in Seattle and London. For more information, please visit www.richrelevance.com.

Apparel News — “From Geek to Chic”

Web-based companies look to new technologies and new business models to grow.

Even a year after a troubling recession, the Web still thrives as a…

Continue reading at Apparel News

Stores Magazine — “That’s So You”

Multi-channel and pure-play e-tailers constantly struggle to make the online shopping experience more personal. Most companies use solutions to address returning visitors by name, and deliver personalized merchandise recommendations based on prior purchases or click-stream analysis.

Continue reading at Stores Magazine

RichRelevance Awarded Best Place to Work by San Francisco Business Times for Second Year Running

RichRelevance honored as a top company that combines exceptional leadership, excellent culture and engaged employees 100% committed to innovation and client success

San Francisco, CA – April 29, 2010 –– RichRelevance™, the leading provider of dynamic e-commerce personalization for the world’s largest retailers, today announced that it has been named one of the Best Places to Work in the Bay Area by the San Francisco Business Times in the 25-50 employee category. The ranking was based on confidential feedback from its employees in the following categories: team effectiveness, retention risk, alignment with goals, trust with co-workers, individual contribution, manager effectiveness, trust in senior leaders, feeling valued, work engagement, and people practices. This is the second year RichRelevance has been honored by the San Francisco Business Times for its innovative culture, leadership and focus on employees.

“Behind every great company there are employees who truly believe in and work toward the success of that company, sharing an equal stake in its rise to the top,” said RichRelevance CEO David Selinger. “I started RichRelevance with the belief that by investing heavily in our team, we could develop and support a company culture that took pride in delivering the best possible experience for our customers, truly aligning our performance with theirs. We now work with the largest names in e-commerce and I’m happy to say that their success is in large part due to the passion, talent and dedication of our employees. I couldn’t be more proud of our team and our shared accomplishments.”

RichRelevance currently serves more than 350 million recommendations each day on over 45 of the largest e-commerce sites in the world, including Walmart, Sears and others. The company expanded and grew headcount last year with the addition of an office in Seattle in July of 2009, headed by Chief Scientist Darren Vengroff. The company continues to attract top talent, having appointed former Overstock.com director, Jake Bailey, as Head of Advertising and technology marketing veteran, Diane Kegley, as Vice President of Marketing over the past 12 months. RichRelevance prides itself on client success and recently introduced the RichResults Personalization team, the only organization of its kind that combines e-commerce expertise across a broad range of disciplines with a unique partnership approach and 100% commitment to personalization success.

RichRelevance is always looking for talented people to join its team and has multiple job openings currently in the Engineering, Operations, Client Services, Sales and Marketing teams. Information on career opportunities is available at https://richrelevance.com/careers.

About RichRelevance
RichRelevance is the leading provider of dynamic e-commerce personalization for the world’s largest retailers, including Wal-Mart and Sears. Founded and led by the e-commerce expert who pioneered personalization R&D at Amazon.com, RichRelevance helps retailers increase revenues by powering relevant experiences throughout the customer lifecycle and across multiple sales channels. The company stands apart for its dedicated team of personalization experts, integrated product suite, and award-winning personalization engine, which enables twice as many consumer touchpoints as the industry average. RichRelevance is located in San Francisco, with offices in Seattle and London. For more information, please visit www.richrelevance.com.

The Wall Street Journal — “Shopping Scientist Paco Underhill Tackles Online Retail”

Paco Underhill, CEO of Envirosell and a renowned scholar of consumer culture, has a message for retailers: It’s no longer the early 20th century.

Too many retailers, he said in a recent interview with this blog, treat shoppers like they did back in the early boom days of department stores, before technology enabled consumers to easily compare prices and products elsewhere. Many retailers, he said, treat mall shopping and online shopping as entirely different things — as if their customers don’t actually do both.

Continue reading at The Wall Street Journal

RichRelevance Introduces RichResults Personalization Team, the First of Its Kind in the E-Commerce Industry

RichResults Personalization Team innovates a new model for collaboration – dedicated, strategic, long-term and 100% focused on customer advocacy and success

San Francisco, CA – April 21, 2010 –– RichRelevance™, the leading provider of dynamic e-commerce personalization for the world’s largest retailers, today introduced the RichResults Personalization Team. The only organization of its kind in the industry, the RichResults team combines e-commerce expertise across a broad range of disciplines with a unique partnership approach and 100% commitment to personalization success. RichRelevance retail clients benefit from a dedicated RichResults team member who understands their specific needs and goals and is available to listen, guide and advise on personalization strategy. By tapping into the RichResults Personalization Team, retailers gain more from their personalization strategies through a precise and innovative services implementation, as well as an ongoing advocate, strategic consultant and trainer long after integration.

“Personalization is the most important and strategic initiative for retailers who wants to deepen engagement and loyalty with their consumers. Yet our industry is populated with vendors notorious for selling algorithms instead of focusing on long-term strategies and consultative approaches around business problems and goals,” said RichRelevance Chief Customer Officer Todd Pearson. “We’ve broken the mold with innovations like pay-per-performance pricing and a collaborative approach that works for companies like Wal-Mart and Sears. With the RichResults Personalization Team, we are able to formalize our partnership mentality and offer retailers the industry’s first team that is 100% dedicated to ongoing client success. We’ve heard from customers time and time again that this is one of the best things we can do for their business.”

The RichResults team is led by Pearson, who formerly served as Vice President of Sales at PayPal. In total, team members have over 85 years of combined e-commerce expertise in strategic consulting, best practice implementation and user design, with deep expertise in establishing successful client partnerships at leading companies like Salesforce.com, Amazon.com, Digitas, Accenture, Schwab and Autodesk. These e-commerce experts work hand-in-hand with a retailer on every phase of their personalization strategy. Key milestones of a relationship between retail partners and the RichResults Personalization Team include:

• Initial Goal Setting: During the critical discovery phase, the RichResults Personalization Team understands and aligns a retailer’s personalization goals with their site and overall business goals, ensuring consensus on project scope, timelines, schedules and any future customizations before any work begins.

• Service Integration Oversight: The RichResults Personalization Team meticulously manages the entire SaaS deployment and integration. This includes the creation of a custom plan that aligns with a retailer’s vision, as well as the implementation of best practices (A/B test design, merchandising business rules, product recommendation placement) that make the most sense for specific business objectives. Project kick-offs, daily and weekly status updates and post-launch reviews ensure that every step is related back to the goals of the implementation and the established project plan.

• Ongoing Customer Advocacy: The RichResults team members serve as strategic consultants and provide guidance long after integration is complete. The team assesses and drives the customer’s long-term vision through the creation and delivery of quarterly business reviews and personalization roadmaps that combine intimate domain knowledge with a holistic view of the customer’s business to provide straightforward, objective counsel – whether for personalization or other e-commerce areas that impact business goals and the bottom line.

To learn more about the RichResults Personalization Team, please visit:  https://richrelevance.com/yourexperts. To read a team member perspective, please visit our blog at: http://richrelevance.com/blog/?p=650.

About RichRelevance
RichRelevance is the leading provider of dynamic e-commerce personalization for the world’s largest retailers, including Wal-Mart and Sears. Founded and led by the e-commerce expert who pioneered personalization R&D at Amazon.com, RichRelevance helps retailers increase revenues by powering relevant experiences throughout the customer lifecycle and across multiple sales channels. The company stands apart for its dedicated team of personalization experts, integrated product suite, and award-winning personalization engine, which enables twice as many consumer touchpoints as the industry average. RichRelevance is located in San Francisco, with offices in Seattle and London. For more information, please visit www.richrelevance.com.

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