Most retailers would benefit from staying closed on Thanksgiving Day

Over the years, consumers seem to have grown used to the Thanksgiving Day openings, even if they still have a distaste for the practice. More than half (55%) of Americans surveyed by RichRelevance, a tech company that services more than 200 retailers, said they are “annoyed” or “very annoyed” when stores stay open on Thanksgiving, down from 65% in 2014.

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This post was written by RichRelevance

ABOUT RichRelevance
RichRelevance is the global leader in experience personalization, driving digital growth and brand loyalty for more than 200 of the world’s largest B2C and B2B brands and retailers. The company leverages advanced AI technologies to bridge the experience gap between marketing and commerce to help digital marketing leaders stage memorable experiences that speak to individuals – at scale, in real time, and across the customer lifecycle. Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.
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