4 Steps to Making Strategic Decisions in Today’s Market

An infinite amount of hypothesizing and contemplating can be applied to the question: “What to do given the market is going to crap?” The number of hypotheses as to what exactly will happen and how this will affect our businesses is equally untenable.

The premise of my latest blog (posted to GigaOM.com – 4 Steps to Making Strategic Decisions in Today’s Market) is the need for businesses to take a more analytical approach to address the current environment. Essentially, the high degree of variance in economic perspectives does not preclude being thoughtful and analytical in reacting to the global-macro-economic environment.


I’d love to hear your thoughts. Feel free to comment below or on GigaOM.

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This post was written by David Selinger

ABOUT David Selinger
David is CEO and founder of RichRelevance. He first garnered international recognition as an expert in the field of eCommerce data analytics and personalization with his groundbreaking work leading the research and development arm of Amazon’s Data Mining and Personalization team. In that role, David increased Amazon’s annual profit by over $50 million (25% of US profit, 2003) setting the industry standard for recommendation services. To view David's full profile, click here.
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